Target
of consumer packaging materials being recyclable, reusable or compostable by 2030
Packaging in our operations
Our packaging steering committee and technical teams collaborate with industry partners on sustainable packaging options. We progressed global packaging recyclability weights from 76% in 2023 to 84% in 2024.
In 2024, our Optimum Nutrition and Isopure brands led our sustainable packaging efforts. All rigid containers from these brands are now widely recyclable. Last year, Isopure introduced a store-drop off recyclable pouch. We also incorporated 51% post-consumer recycled content in European shake bottles, added tethered caps, and added clear disposal instructions in 2024.
Our commitment to sustainable packaging remains strong and we are on track to meet our 2030 goal.
Our performance
GPN packaging recyclability rates (% by weight)
Target recyclability rate:
2025 priorities
Our sustainable packaging group continues to develop and design solutions for challenging packaging formats. We will also explore plastic alternatives and increase the use of post-consumer recycled content where feasible.
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