Packaging in our operations

Our packaging steering committee and technical teams collaborate with industry partners on sustainable packaging options. In 2025, 88% of our consumer packaging was recyclable, reusable or compostable, keeping us on track to meet our 2030 target of 100%. We also piloted 500,000 recyclable bar wrappers and advanced a range of initiatives through our sustainable packaging working group.

 

2026 priorities

We continue to collaborate with partners such as the Sustainable Packaging Coalition and How2Recycle to strengthen recyclability across our portfolio and provide clearer disposal guidance to consumers.

Our performance

Consumer packaging recyclability rates (% by weight)

 

 

You can find further information on our packaging and other ESRS metrics on pages 175-179 of our Annual Report Sustainability Statement.

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Case Study

Working towards more sustainable
packaging

We’re rethinking our approach to consumer packaging and have committed to all our consumer packaging materials being 100% recyclable, reusable, or compostable by 2030. We are doing this by collaborating with packaging suppliers and recycling vendors to create sustainable packaging options.

 

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